Software Talks

Episode 6 - How to align sales and marketing in B2B SaaS

Monterro Software Talks discuss sales and marketing alignment for B2B SaaS. Meet Johanna Fagerstedt, CMO at Quinyx and Erik Syrén, heading Operations at Nordic growth investor Monterro. They discuss why sales and marketing are better together, what pitfalls to avoid and strategies to reach total alignment.

The session is moderated by Beata Wickbom, Digital strategist, entrepreneur and Moderator of the year.

BACKGROUND 7

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Explore insights, guides, and hands-on tools for B2B software growth – created by experts, for software leaders.

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