BACKGROUND 9

Creative Force

Investment year: 2026

Industry: Content Management

Investments Image Creative Force

Creative Force is a Danish software company building the operating system for large-scale commercial content production. 

The company helps global brands and retailers manage the end-to-end complexity of getting a product ready for sale online, from sample handling and photography to content editing, copywriting and delivery across every sales channel. For large brands and retailers, that means handling thousands of files every week. Creative Force brings the entire process into one place, automating what was previously a heavy, manual undertaking. The result: fewer errors, lower costs and shorter time-to-market. And as AI becomes part of how content is produced, Creative Force runs both traditional and AI-generated content through one single workflow.

Who is Creative Force

Creative Force was spun out of Danish tech company Pixelz in 2019 by serial entrepreneurs Thomas Kragelund and Tejs Rasmussen, who serve as CEO and CTO respectively and continue to lead the company under the new ownership. Founded in Holstebro, Creative Force is today a global business with employees across several continents. 

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